ABOUT ARKPERFORM
Built by the founder agencies used to report to
ArkPerform Advisory is a founder-led digital marketing agency in Malaysia, started by Andy Bang after 25 years in sales and marketing. His career includes Sales and Marketing Director roles at Keyence, more than RM300 million in project wins, two years at Keyence Corp of America, and over RM1 million of ad spend tested on his own businesses. He now runs campaigns personally for a limited number of Malaysian SMEs.
You will speak to Andy.
Founder, 25 years in sales and marketing.
- Keyence · Sales, carrying a quota
- Keyence · Sales and Marketing Director
- Keyence Corp of America · Two years
- ArkPerform · Founder
25 years on the other side of the table
Andy started where most marketers never go, carrying a quota. Years of direct sales & marketing at Keyence, selling sensors and vision systems into semiconductor, automotive and electronics factories, taught him what actually moves a deal, because he lost deals every time he got it wrong.
Promotion brought a different problem, which was building demand on top of closing it. He set up Keyence Malaysia’s first marketing engine, hired agencies, sat through their reports, and learned the difference between activity and results the expensive way.
A two-year posting to Keyence Corp of America followed, and with it one of the most data-driven sales cultures in the world. The lesson was simple. Every ringgit of marketing can be traced to a deal if someone insists on it.
ArkPerform exists because of what he saw when he came home. Malaysian SMEs were buying marketing by the channel, from agencies that reported clicks and never saw the sales number. He built the agency he had wanted to hire.
What partners and clients say
Every one of these is public on LinkedIn, so check for yourself. See them on LinkedIn
Have been a client of Andy for many years. Andy has been very professional and have stepped out of his way. Truly focus on achieving a win-win experience. He is someone to trust.
Kim San Gouw
CEO, JCY International Bhd · ex MD, Western Digital
He is smart, passionate and was able to create winning sales strategies that helped us increase our international sales. You will see good return on sales investment with his marketing knowledge and expertise.
Takashi Fujita
Ex Director International Business, Keyence Japan
Andy is a master in technical sales and marketing. His understanding of the semiconductor industry is exemplary. Very dependable and leads a great team as well.
Tan CS
Group VP & GM, STMicroelectronics · ex GM, ON Semi
Andy’s collaborative personality and his strong technical knowledge in his products helped me and my team implement some very unique solutions to our problems.
Harith Alvin Abdullah
Vice President & General Manager, Nexperia
Andy’s strategic leadership as our partner helped our business. His deep expertise in industrial automation, collaborative and results-driven approach made complex projects seamless and inspiring.
Akmarizwan Asrokin
General Manager, Sensata Technologies
Andy showed very strong lead by example to others by executing several sales strategies. Andy had very deep understanding about the market and customers and it helped a lot for the company to make a success.
Kosuke Okada
Director Global Business Development, Keyence Germany
Andy is a highly motivated problem solver who wastes no time when taking on large or complex projects. He is a great team player and natural leader.
Corey Merchant
Chief Revenue Officer, Oxipital AI
Known and worked with Andy for the past 20 years. Always delivered and making sure customers get the best support!
Kien Yew Liang
Owner, Dallas Roboter, Inc · ex CRO, KUKA Robotics
The working rules
- Clients stay limited by design, so each one gets real attention from the founder.
- Tracking goes in before a single ringgit is spent, on every account, every time.
- Reports show cost per lead and revenue. Clicks and impressions appear only as supporting detail.
- Honest timelines come first. SEO takes months, ads take weeks, and we say which before you sign.
- Everything stays yours: the accounts, the data, the site and the content.
Tell us what you sell. We will tell you if we can help.
If this sounds like the way you want your marketing run, the next step is a 30-minute call with Andy. No pitch, no deck, just your numbers and an honest answer.
You will speak to Andy, and replies arrive within one working day.